About Geodde

Toby Cox
Founder
We’re here to help time stretched founders and small marketing teams get a handle on GEO/AEO/SEO or more generally organic inbound
For a small but growing company getting the content on your website created and updated is a climate emergency style problem. You know its an issue. You know its going to hurt you later if you don’t deal with it. But you’ve got a million other problems to sort this week. So it goes on the back burner.

With Geodde we’re trying to build a platform that gives folks like you a handle on this problem. Allowing you to push content to your site in minutes, have a birds-eye view of the gaps and opportunities, and keep the ball moving forward.
So who is “we”
Well it’s just me actually. I’m Toby, I’m a software engineer by background. When I finished my computer science degree I stepped right out of university into the madness of the iPhone app store being released. I was building jailbreak apps before the store, and rode the app wave when the store was released. Building over 50 apps for clients like Dreamworks, Time Warner, and Kraft Foods.

I saw the power of a new distribution channel opening up, and now I’m seeing it again with AI.

For the last 9 years I’ve been part of a venture studio building technology startups. They’ve all got founders who are hustling to get the business off the ground, and they’re all seeing AI search opening up as a channel.

I started Geodde to help those founders get the early advantage from AI search.
Wait, so it’s just you?
Yep, solo founder. I build product, talk to customers, fix bugs, use my product myself, do marketing, etc etc.

For you this means a few things:
  • I know your pain. I’m using Geodde on myself to try to get ahead on this new channel.
  • I’m targeting your market. I’m not VC backed and needing to focus only on the enterprise customers with big contracts. I’m building for the scrappy underdogs.
  • I will find it hard to bullshit you. There’s a lot of companies in this space making wild claims and showing data that doesn’t really mean much. It’s hard for me to look you in the eyes (on a video call) and do that.
Being a Geodde customer means you get to join me on this ride and help shape the product. So shut up and get in the car.
OK I’m in, where are we going?
To the moon baby. I’m aiming to build a tool that turns you into an organic inbound legend. Your content is fresh, you show up well in AI search, customers easily get answers to their questions, leads come easily and flow through the pipeline like water, men/women want to be you, and women/men want to be with you.

Let’s build this together.
Let's Get Started